Unilever, PepsiCo, Shell and TUI join forces to improve black representation in UK marketing

Black Representation in Marketing (BRiM) aims to move the marketing industry from “good intentions” to “meaningful actions”, thereby creating long-lasting and measurable change. The ambition is to bring more black people into brands and the wider industry and enable them to thrive in senior positions, while ensuring they are fairly represented in marketing communications.
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